Nissan's futuristic EV concept hints at an electric future in Europe
Nissan's London design team has created a compact non-production EV hatchback called Concept 20-23. This vehicle, designed specifically for the European market, features circle daytime-running lights.
As part of its "Ambition 2030" plan, Nissan has announced its intention to introduce 19 new electric vehicles globally, along with eight "electrified" vehicles. The company is particularly focused on fast-tracking the European market, where it currently sells one-third of its global EV sales.
In Europe, Nissan now exclusively sells hybrid and electric models. This includes the non-plugin hybrid Qashqai crossover and X-Trail compact SUV, known as the "e-Power" models, as well as the Nissan Ariya EV and Townstar electric van.
Looking ahead, Nissan's upcoming EV lineup in Europe will include an electric version of the extra compact Micra, which will serve as the entry-level vehicle. Additionally, the automaker has plans for another car, yet to be revealed, that will be manufactured at the Sunderland plant in the UK.
To support its goal of an all-electric lineup, Nissan is actively working to reduce battery costs by 65% by 2028. This includes a shift to lower-cost chemistries that eliminate the use of cobalt, which is often associated with ethical concerns in the tech industry.
Within the same timeframe, Nissan is also committed to launching solid-state batteries. These batteries are expected to significantly reduce EV charging time and bring down battery costs to $75 per kWh, with a future target of $65. Currently, batteries for EVs produced at scale cost around $153 per kWh.
In 2021, Nissan announced a 2 trillion yen investment (approximately $17.6 billion) over five years to accelerate its global EV development efforts.
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